Subject: Economics of software distribution
From: nick@NSIS.CL.NEC.CO.JP (Gavin Thomas Nicol)
Date: Fri, 19 Mar 93 09:20:12 JST

>majority of users can get it from the other sources just mentioned.  You
>might suggest I raise the distribution price beyond the current $28 a
>copy, but I can't raise it very much, because it competes with commercial
>products that come with reasonable end-user documentation *and* support
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and I assume the packaging is much better, and I assume their
marketing is via magazines etc. Unless you do these things you *will
not* succeed in the mass-market.